We begin by meeting with prospective clients to discuss their individual needs and circumstances. Every situation is unique and may involve a variety of factors, including but not limited to the settlement of a loved one’s estate, downsizing, relocation, divorce, or foreclosure. We carefully evaluate both the estate and the overall situation to determine the most appropriate course of action, whether or not that includes an estate sale. If an estate sale is determined to be the best solution, we will review the estimated value of the estate, discuss marketing strategies, outline potential sale dates, and explain pre-sale access. We also provide a clear, easy-to-understand contract that details the responsibilities and obligations of both parties. All information shared between the client and Mojo Estate Sales is handled with strict confidentiality and will never be disclosed to outside parties. If an estate sale is not the best fit, we are happy to recommend alternative options, such as buyout companies, auctioneers, or clean-out services, to best meet your needs.

Once the contract is signed, the pre-sale phase begins. This phase may last anywhere from a few days to several weeks, depending on the size of the estate and the quantity and quality of the items involved. During this time, we handle all necessary city and parking permits and signage to ensure full compliance with local regulations. We also begin implementing our marketing and advertising strategy to promote the sale. If appropriate, we develop a customer flow and control plan to ensure a safe, organized, and comfortable shopping experience. We then schedule a date to gain access to the home so preparations can begin and finalize all remaining details. This phase also includes discussions regarding post-sale liquidation options, trash removal, and any additional services that may be needed.

Our goal is to price each item at the highest possible market value to ensure a successful and profitable sale. We rely on multiple sources of expertise when determining pricing, including professional experience, reference materials, consultations with antique dealers, and current market research. All items are thoughtfully and professionally displayed to create an organized, attractive, and inviting shopping environment. As needed, we provide tables, tablecloths, clothing racks, and secure lockboxes for high-value items such as jewelry and coins. Smaller valuable items are kept near the checkout area to ensure added security. We take special care when handling, displaying, and pricing fragile or high-value items. Items are clearly labeled using appropriate methods—such as traditional price stickers, string tags, or post it notes—based on the item type and value. Additionally, our staff is trained on item identification and pricing practices to help prevent pricing errors or tag switching.

All advertising is included, and we utilize a comprehensive marketing approach to ensure your sale receives maximum exposure. Your estate sale will be listed on major estate sale websites with a combined local following of over 40,000 potential buyers. We also promote the sale across popular platforms such as garage sale websites, Facebook Marketplace, Craigslist, and, when appropriate, local print publications. In addition, we advertise through our social media channels, including Facebook and Twitter, and feature the sale prominently on our website. An email notification is sent to our established mailing list, which includes thousands of subscribers. To further attract local traffic, we place large, professional signs at nearby intersections and high-visibility locations.

At this stage, the preparation is complete and the sale itself runs smoothly. We staff each sale appropriately to ensure efficient operations and a positive experience for both clients and customers. A single, controlled point of entry and exit is established, with the checkout area positioned nearby to effectively manage customer flow. Our team members are stationed throughout the property to monitor activity, assist shoppers, and answer questions as needed. We create a welcoming and user-friendly buying environment and accept all major credit cards for convenience. Prior to the sale, our staff is thoroughly briefed on key details to ensure quick, informed transactions and excellent customer service. When needed, we can also refer professional movers to assist customers with the removal of larger items. Throughout the sale, our team remains courteous, attentive, and respectful, helping to ensure a smooth process and a positive experience for everyone involved.